Probably the biggest lingerie retailer in the world with annual sales in the region of $6 billion, Victoria’s Secret’s parent company is the publicly traded L. Brands. What do you do when you feel too embarrassed to buy your wife lingerie? You open your own store. Well, that’s according to Roy Raymond back in 1977, when he opened a store with $80,000 to his name.
Today, Adriana Lima, the company’s veteran model has a net worth of $75 million thanks to Raymond’s overly shy personality. With over 1,100 stores in the US, Canada and UK, Victoria’s secret has come a long way given its first expansion maneuver was a mail order catalogue back at Stanford Shopping center where it all started. The Victoria’s Secret runway is by far one of the most prestigious runways to walk, and these models get paid a seven digit salary to do exactly that.
Table of Page Contents
- 10. Martha Hunt – annual salary $2 million
- 9. Taylor Hill – annual salary $4 million
- 8. Jasmine Tookes – annual salary $4 million
- 7. Lily Aldridge – annual salary $4 million
- 6. Alessandra Ambrosio –annual salary $5 million
- 5. Candice Swanepoel – annual salary $7 million
- 4. Liu Wen – annual salary $7 million
- 3. Gigi Hadid – annual salary $9 million
- 2. Kendall Jenner – annual salary $10 million
- 1. Adriana Lima – annual salary $35 million
10. Martha Hunt – annual salary $2 million
Martha Hunt was discovered by photographer Charlotte who introduced her to the world of modelling. She did her first walk in 2007 as she walked down the runway during the Paris Fashion Week and later on in 2009 she got to cover on Vogue’s cover magazine. She has done more than 180 walks for different companies now including Balmain, Carolina Herrera, Castelbajac, Chanel, Christopher Kane, Diane Von Furstenberg, Dolce & Gabbana and Fátima Lopes. She became a Victoria Secret angel when she got to feature for the secret swim special line.
9. Taylor Hill – annual salary $4 million
The 20 year old model was first discovered at the age of 14 and was introduced into the world of fashion and modelling. She was first a gymnast before joining taking an action role straight after graduating from high school. She first walked on the runway when she featured in the Intimissimi’s catalog. In 2014 she walked the runway for Victoria Secret and became the face of Barbara Palvin. She was voted the most promising model, won the model of the year award as well as getting to host the Victoria Secret Show on PINK where she was given her wings.
8. Jasmine Tookes – annual salary $4 million
The black beauty was born and raised in California. Jasmine started her modelling career at the age of 15. It wasn’t the top of her priorities then because she was far much interested in gymnastics where she participated in volleyball as well as soft ball. She first did advertisement campaigns in 2010 and 2011 and was later on taken in by Victoria Secret in 2012. She has walked for Fashion houses such as for Burberry, Salvatore Ferragamo, Carolina Herrera, Ralph Lauren, Shiatzy Chen, Herve Leger, Ermanno Scervino and Giorgio Armani. In 2015 the 25 year old was named one of the Victoria Secret Angels and appeared on Forbes list as one of the highest paid models.
7. Lily Aldridge – annual salary $4 million
The US born model started her modelling career at the age of 16 when she worked for different advertising houses. At 17 she got to appear on the Spanish edition of Vogue’s magazine’s cover among many other cover of magazines such as the French Glamour, Elle Korea and Elle Mexico. She has also photographed for the Rag and Bone campaign in 2009. The 31 year old got to feature on her second walk for Victoria Secret where she was given her wings to feature as an angel.
6. Alessandra Ambrosio –annual salary $5 million
The Brazilian model was named among one of the most beautiful women in the world. Alessandra started modelling at the age of 12 when she enrolled for modelling classes. When she was 14 she was among the finalists for Elite Model Look. When she had her ears pinned back to enhance her beauty she was then able to advertise for huge companies such as for Gucci, Dolce & Gabbana, Calvin Klein, Oscar de la Renta, and Christian Dior among many others. She was named Victoria Secret spokes model for fashion line PINK. The 35 year old is an ambassador to the National Multiple Sclerosis Society.
5. Candice Swanepoel – annual salary $7 million
The South-African model began her career when she was 15 after being spotted by a model scout. As a model she has appeared and made the cover of Vogue magazine in various countries. She has worked with great fashion icon such as Tom Ford and famous brands such as Nike among many others. The 28 year old has walked the runway for fashion lines such as Fendi, Chanel, Tommy Hilfiger, Dolce and Gabbana, Michael Kors, Donna Karan just but to name a few. She has modelled for Victoria Secret since 2007 in their swim suit fashion item and in 2010 she became an Angel modelling for the 2010 Kardashian swim suit line. She does a Mother2Mother campaign in which she is actively involved in developing a HIV free generation.
4. Liu Wen – annual salary $7 million
Liu is the first East Asian model to walk on a Victoria Secret run way and also the first Asian to be listed by Forbes. The Chinese fashion icon started modelling in 2005 as her part time job and as soon as he walked for huge companies such as Vogue she made it her full-time career job. The 28 year old became the first person in the world to showcase an Apple company item on a magazine. She is the first Asian model to be honoured as a “New Supermodel” and to top the Forbes list becoming the highest paid model of the Asian community.
3. Gigi Hadid – annual salary $9 million
Jelena Noura Hadid, or as people would call her ‘Gigi’, started her modelling career when she was 2 years old modelling with cloth line company Baby Guess. She put her career on hold so as to concentrate on her studies. In 2011 she resumed modelling. Gigi blew the fashion industry by being naturally good in front of the camera and was even ranked among the Top 50 Models internationally. Gigi became the first ever model to cover the CR Fashion Book Cover twice in 2015. At only 21 years of age she made her 2nd appearance for Victoria Secret and later on during the show she was awarded with her wings making her among the top models who would feature on Victoria Secret. Together with her sister Bella they have started a Spring Summer campaign.
2. Kendall Jenner – annual salary $10 million
The television personality cum fashion icon, popularly known as ‘the instagirl’, began modelling at the age of 14. Kendall was very marketable among fashion houses and got to feature in Teen Vogues’ magazine Snapshot which boosted her popularity among her peers. Kendall walked down the runway for Sherri Hill during the famous Mercedes-Benz Fashion Week in 2011. As 2012 was coming to an end Jenner had covers on American Cheerleader and Teen Prom among many others. In 2014 the 21 year old opened a shoe and handbag store partnering with her sister Kylie. Kendall is a charitable young lady who donates part of her income to a Children’s Hospital in the US. She features in the family reality show Keeping up With the Kardashians that features on E!.
1. Adriana Lima – annual salary $35 million
The 36 year old Brazilian started modelling at the tender age of 13. With her 16th birthday approaching she had won a modelling contest by Ford and later on signed a contract with Elite Model Management. Her first fashion show with Victoria Secret was in the year 1999. She appeared subsequently on the show gaining popularity as an Angel. In the year 2015 her breakthrough came as she became Vogue’s face of eye-wear. Adriana is a beautiful woman who not only walks the run way but also does charitable work at children orphanages.
With 34 models from 10 different countries the world over, these models might be the secret to Victoria’s success. The models division, marketed as Victoria’s Secret Angels started hiring high profile models back in the 90’s. Stephanie Seymour, Yasmeen Ghauri and Jill Goodacre became the pioneers of celebrity Victoria’s Secret models. When it became clear that models could do commercials, Helena Christensen, Heidi Klum and Tyra Banks followed suit and the Angels brand developed to what it is today. The Victoria’s Secret brand is perhaps the best things happening to the 21st century couples, married or not.